Tuesday, October 22, 2013

Event Recap: Brian Friedman ('95)


On Friday, September 27th, the Sports Business Society was pleased to present its first in-person speaker of the year, Brian Friedman (’95). A graduate from CALS, Friedman is currently in his fourth year as the Chief Financial Officer for the New York Jets.

On his current role...

Friedman kicked off the discussion describing what responsibilities came with his position, and what tasks he was expected to complete on a daily basis. In his role, he told listeners, he oversees everything financial within the Jets organization, requiring him to know “a little about a lot.” He put his own twist on a popular phrase, describing that his job requires him to be "the jack of all trades, master of all trades." Learning about all fields is an essential aspect of his job, equipping him with the knowlege challenge experts and monitor investments put forth by the team in all areas. For that reason, there is no standard day for him--but he was not one to complain. "The variety of tasks," he explained, "keeps things interesting."

On his uncommon transition...

Before joining the Jets, Friedman was the CFO of Blissworld, LLC, a spa and retail product company. When asked about his career path, he told the audience of what he called “the common transition from women’s skin care to football.” While he may have gotten laughs, he viewed the transition as logical. He never fully understood the skin care products he was selling, but his job wasn’t to convince women to buy the product--that’s not in the CFO’s job description. For the same reason, he later pointed out, Jets owner Woody Johnson didn’t care nor ask whether or not Friedman was an avid Jets fan, but instead if he could get the job done.

Friedman stressed that he values every step in his path toward being where he is today. When giving advice to the students later in the discussion, he explained that he felt “the days of taking one job and staying there for life are over.” He thinks that if an individual only works at one place for his/her entire life, that individual will not be able to see other ways of getting things done. The knowledge received in early jobs, he continued, is even more crucial than compensation. Learning curves should be steep, and if they begin to level off, he advises for an individual to do something about it to make it steep again. He doesn’t believe he would be where he is today without his earlier positions and the knowledge, skills, and abilities he attained through them.

On hosting Super Bowl XLVIII...

With the Super Bowl coming to New York, Friedman was asked numerous questions concerning his feelings and approach going into the mega-event. While excited, Friedman illustrated the extreme difficulty behind the preparation. He constantly has to go through every conceivable thing that can happen during the game, but as he told the crowd, you never really can go through every possible situation.

He was in New Orleans for last years Super Bowl, sitting in the same box as the event planners and big names responsible for the game that year. The lights went out during the 3rd quarter, postponing the game for 34 minutes, causing a frantic scene in the box he was sitting in, and perhaps making him second-guess the pleasantries behind hosting the Super Bowl.

In any case, he explained, he is happy to bring such an amazing event to New York--or, technically, New Jersey. "On Sundays, Metlife Stadium is already the fifth largest city in New Jersey," he said half-serious, we can only imagine what it will be like when that Sunday in February brings the largest annual sports event to the bright lights in the Meadowlands.

His advice to students...

When asked to give advice to students who may want to pursue the same career that Friedman did, he told the crowd to go out and learn. He pointed towards the learning curve alluded to earlier and told the room to understand a skill, and go for things--don’t stay on the sidelines. The best business advice that he claimed he’s ever gotten to this day is that it’s “better to ask for forgiveness than to ask for permission." Make mistakes, learn from them, and don’t stop learning. Friedman clearly remembers what it was like to be in the students’ shoes, and seemed passionate and sincere while sharing this advice.

As always, the Cornell Sports Business Society extends its thanks to alumni like Brian Friedman who take time to share their experiences with our members. The information and insight people like Friedman provide to our group is unique and indispensable, and we hope that this is the first of many great events with him.

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Wednesday, September 25, 2013

Event Preview: Three Questions With Brian Friedman ('95)


On Friday, September 27, the Cornell Sports Business Society is pleased to be hosting Brian Friedman ('95).  Friedman is currently in his fourth year as the Chief Financial Officer for the New York Jets.

Friedman is responsible for all financial planning and daily accounting operations for the team, financial oversight of the team's interest in MetLife Stadium and all internal and external reporting to the NFL and various other agencies. Additionally, he oversees information technology and practice facility operations.

Prior to joining the Jets, Friedman was the chief financial officer of Blissworld, LLC, the owner and operation of Bliss spas and seller of a full line of retail skin care products. At Bliss, he was responsible for all financial operations.

Before joining Bliss, he was the senior director of finance for the Columbia House Company and prior to that held several finance roles of increasing responsibility at Polo Ralph Lauren. Friedman began his career at Price Waterhouse and is a certified public accountant.

Friedman graduated from CALS, majoring in AEM, and has an MBA from Columbia University.


 In preparation for our event with Brian, we conducted a 3Q interview that would help preview the content that will be covered on Tuesday.


(1) What do you find to be the most fulfilling part of your job in your fourth season as the Jets' Chief Financial Officer?

In a word – Sunday. The most fulfilling part of my job is being part of an organization that millions of people are so passionate about. Seeing all the work show up on Sunday’s is a great feeling. Whether it is fan experience at the game or advertisements during the post-game show, being in a role that touches every part of the business, when that business is football, is just fantastic.

(2) What is it like to be involved with the planning of the first ever cold weather Super Bowl?

It is a tremendous experience to see how an event of this magnitude takes shape. The number of people involved with planning and executing a Super Bowl is unbelievable. The necessity to imagine every unimaginable scenario and plan for it is something to witness. When indoors your biggest issue is to make sure the lights stay on, with our stadium the list of potential issues is endless.  

(3) Friday will be your first-ever event with the Cornell Sports Business Society. What are some of your objectives in engaging Cornell students who may be interested in careers in sports and/or finance?

My goal is simple – to try and leverage my experience to help current students achieve their career goals. I am very fortunate that I get to work in a job that I have a passion for in an industry that I have always been interested in. My experiences at Cornell had a huge impact on my life and gave me a foundation to achieve many things throughout my career.

BONUS:  What do you miss most about your days at Cornell?

I miss the freedom, the camaraderie, spending every day with lifelong friends who are now spread all across the country. During my summer job before my senior year, my boss told me to enjoy Cornell because life is like one giant final exam. Truer words were never said – enjoy the time here.

Brian will be speaking to the Cornell Sports Business Society in person on Friday, September 27th. Please join us in Ives 105 at 4:30. For more information, check out the event on Facebook.

 We hope you can make it!

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